the lotte rose experience

I know how important choosing your dress is, and I’m excited to help you find a dress that matches your individual style and personality. I’ll consider your personal style, venue, season, body shape and the vibe of your day and make suggestions based on these things. 

I’ll make other styling suggestions such as sleeves, overskirts and other accessories to ensure the look is everything you envisage for your wedding day and help you bring the vision to life. 

When you arrive you will be greeted by myself, we’ll have a chat so I can get to know you a little more and hear all about your fiancé, and your wedding plans. I’ll guide you around the showroom and I will either pull a personal edit of dresses together for you to try or let you and your guests explore the rails to make an initial selection for us to start with. 

You may know exactly what you are looking for in a dress or you may not know where to begin, either way, I am here to help, and promise to help you feel relaxed and to work out what you feel amazing in. I am passionate about making you look and feel comfortable and confident. 

You will have 2 hours in the spacious fitting room, the boutique is exclusively yours, we will be sure to give you an experience and a moment that will last forever.

 Charlotte x 

my story

Meet the team, Lotte Rose Bridal, Bedford, Bedfordshire

When I started this dream I set out to do things differently after working at top fashion companies and finding my own wedding dress search in the area quite disappointing. I dreamt of creating a space where dresses are made to order, designed for modern brides, a nod to fashion trends and all in a luxurious setting.

So, that’s how we do things here.

When you come in for your Lotte Rose appointment you are welcomed by myself, (and if you’re coming on a Saturday you’ll also meet Mumma Lotte Rose). You’ll walk into our beautiful, open plan showroom and find yourself in a comfortable fitting suite, just for you! Perfect for heartfelt moments and a personal styling experience. I am here to create your bridal haven, it’s so much more than a wedding dress, this is your moment.  

Every gown you try on is hand picked by me from designers I know you’ll love as a modern and fashionable bride. We have lots of veils & accessories and just love coming up with creative ways to combine your favourite elements of dresses to create something a little bit unique, just for you.

We are a small business with integrity and lots of love. We can’t wait to welcome you and help you find the dress of your dreams.  

Thank you for letting me be part of your story. 


Charlotte x

A little more about me....

I grew up in Bedford but always chased the city dream from a young age. Having worked in the retail industry for over 15 years I have had the pleasure of working for some pretty amazing companies. At the age of 19 I went off to London and started working in the world famous Selfridges and Harrods. I was then super lucky to secure a place at London College of Fashion to study for a BA hons in fashion buying and merchandising. 

Upon graduating I went on to have a fantastic buying career at Kurt Geiger and Dune, met some great people and got to travel – it’s really surreal being in the factories and watching your own designs being made! In early 2020 I decided it was time to head back to Bedfordshire and start my dream, and so here we are. 

A lot of brides ask if I try on all of the dresses. The answer is yes, yes I do. I love to understand how each dress feels so I can know exactly which dresses to pull for you. 

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